Case study · Mobility and distribution
A mobility business gave its distributors a system of their own, alongside a new website.
- Client
- NAMO Mobility
- Sector
- Mobility and distribution
The challenge
A business that sells through distributors needs to know who its distributors are, what they handle and how orders flow. Without a shared system, that depends on phone calls and messages.
NAMO Mobility also needed a website that presented the business clearly to customers and partners.
Our approach
- 01
Understand the distribution model
We looked at how distributors are onboarded, supplied and supported, and designed the system around that flow.
- 02
Build the distributor system
A purpose-built system for managing distributors and their activity in one place.
- 03
Launch the website
A clear, fast website for customers, partners and prospective distributors.
What changed
- 01
Distributors managed in one place
The business has a single system for its distributor network.
- 02
A clear public face
The website explains the business and gives distributors a place to start.
The results
- Faster to onboard a new distributor
- 3×
- Fewer calls to check order status
- 70%
- Website enquiries after launch
- 2×
Our distributors now have one system and we can finally see the whole network. The new website made a difference to the enquiries we receive.